H2O

Day 133: One thing I learned today…

In a study published in 2010 by Anne Thorndike, simple environmental changed were made which impacted choice. This was referred to a Choice Architecture Intervention. Water bottles were added to all 5 refrigerators in a cafeteria rather than just two (which were not centrally located). In addition, 5 baskets of bottled water were placed throughout the cafeteria close to food stations.

Soda sales decreased by 11% and there was a 25% increase in the sale of water bottles.

What do you drink more?

Source: Thorndike AN, Sonnenberg L, Riis J, Barraclough S, and Levy DE. A 2-phase labeling and choice architecture intervention to improve healthy food and beverage choices. Am J Public Health. 2012;102(3).

Atomic Habits, James Clear.